100 lb Digital Scale and Case from PURE FISHING
NEW! Berkley® TEC™ Digital Scales include two models to cover all types of fishing applications. One measures to 35 pounds, and the second is a hefty 100 pound model. Both models feature fishings first big-screen two sided display which allows visibility to both the angler and co-angler at the same time. As with all TEC™ tools, these digital scales feature a Softorx™ finish for comfort while handling, and provides a secure non-slip grip. Soft-side weatherproof case for protection and storage.

35 lb Digital Scale and Case from PURE FISHING
NEW! Berkley® TEC™ Digital Scales include two models to cover all types of fishing applications. One measures to 35 pounds, and the second is a hefty 100 pound model. Both models feature fishings first big-screen two sided display which allows visibility to both the angler and co-angler at the same time. As with all TEC™ tools, these digital scales feature a Softorx™ finish for comfort while handling, and provides a secure non-slip grip. Soft-side weatherproof case for protection and storage.

8" Power Plier and Sheath from PURE FISHING
NEW! Berkley® TEC™ Power Pliers are forged from treated 420 stainless steel, with oversized components for enhanced strength. Each plier comes with a fitted sheath and pivoting belt clip for lightning quick access. All TEC™ tools handles feature Softorx™ finishes for maximum comfort, a secure grip, added leverage, increased dexterity, maximized torque, and non-slip control. Try that with any other plier. Forged from treated 420 stainless steel, with oversized components for enhanced strength.

Penn Level Wind Combo - 7' Heavy Action from PENN FISHING TACKLE
Level wind combos for live bait fishing, trolling, inshore bottom or wreck fishing. Includes GTi Super Level Wind reel with lightweight graphite frames and ball-bearing glide . Line Capacity: 320 yds/20 test; 350 yds/30 test .

International V Stand-up Rod, ARA, Medium Action, 6', 30–80lb. from PENN FISHING TACKLE
Utilizing faster tapers and shorter blanks than those found on the V-series IGFA rods, International V-series stand-up rods offer anglers opting to fight stand-up-style greater mechanical advantages than the longer, parabolic rods needed for fighting fish out of the chair. Soft-tip sections that quickly taper into the powerful mid and butt sections of these rods offer anglers a comfortable fishing action capable of handling the extreme leveraged pressures typical of stand-up fishing styles.

8' Tiger Rod Big Water Combo, 4.2:1 Gear Ratio; Medium Light Action; 330yds./10lb. Test from SHAKESPEARE FISHING
The Arsenal/Ugly Stik combo matches an Arsenal Big Water reel to an Ugly Stik Tiger rod. The rod boasts a Howald Process Double-Built blank with E-glass outer construction and graphite core, blank-through-handle construction, graphite Fuji reel seats with cushioned hoods, stainless steel reinforced guides and tops, EVA foam grips and fast action tips. Style: Trolling and bottom fishing.

560L Live Liner Reel from PENN FISHING TACKLE
Trophy-hunting? Use a Slammer reelFor the serious angler targeting trophy fish. Their over-sized, sealed drag located under the spool ensures consistent and smooth performance. These Live Liner models have all the Slammer features plus the benefit of an automatic Live Liner drag. They're the perfect reels for anglers who prefer the ease of a spinning reel, but the practicality of a conventional reel. Live Liner drag is adjustable. Fish various sized baits.

Spinfisher Metal Spinning Reel, 850SSM from PENN FISHING TACKLE
Constructed to withstand brutal saltwater fishing environments these Spinfisher reels provide unsurpassed spinning performance. Their full metal-bodies feature Infinite Anti-Reverse for improved performance and reliability. Ultra rugged and corrosion resistant . Stainless steel main shaft . Five stainless steel ball bearings for smooth action.

Medium Action, 6'6" L, 40–60lbs. Line Class from PENN FISHING TACKLE
Other key features include AFTCO Roller stripping guide and tiptop, with chromed stainless “In-Between” guides for the best combination of line-wear protection and economy. All Senator® Rods include Penn’s Slick Butt® for increased durability and ease of quickly removing the rod from the rod holder under the intense pressure of a “submarining” fish. This combination of chromed ring guides and rollers with Penn’s Slick Butt® is indicated by the RS model designation. Type: Conventional/Standup.

Light/Med Action, 6'6" L, 20-40lbs. Line Class from PENN FISHING TACKLE
Other key features include AFTCO Roller stripping guide and tiptop, with chromed stainless “In-Between” guides for the best combination of line-wear protection and economy. All Senator® Rods include Penn’s Slick Butt® for increased durability and ease of quickly removing the rod from the rod holder under the intense pressure of a “submarining” fish. This combination of chromed ring guides and rollers with Penn’s Slick Butt® is indicated by the RS model designation. Type: Conventional/Standup.

Med/Heavy Action, 6'6" L, 60-80lbs. Line Class from PENN FISHING TACKLE
Other key features include AFTCO Roller stripping guide and tiptop, with chromed stainless “In-Between” guides for the best combination of line-wear protection and economy. All Senator® Rods include Penn’s Slick Butt® for increased durability and ease of quickly removing the rod from the rod holder under the intense pressure of a “submarining” fish. This combination of chromed ring guides and rollers with Penn’s Slick Butt® is indicated by the RS model designation. Type: Conventional/Standup.

240/15lb Yds/Test, Gear Ratio-4.8:1, 12oz #965 from PENN FISHING TACKLE
A super-smooth, fast-action reel for inshore game fishing Every reel in this series features a lightweight, one piece, forged machined aluminum frame. Inside each is a machined, stainless-steel main gear and pinion gear. These reels also offer infinite anti-reverse, sealed stainless-steel bearings and Penn’s advanced HT100 star drag system. The 975 offers extra capacity and extra power. Super smooth and fast action is ideal for a wide range of inshore game fish.

Two-Speed Reel - 850/50lb Yds/Test, 3.1/1.3:1 Gear Ratio, 68oz 50VSW from PENN FISHING TACKLE
The International® V reels offer the most advanced and reliable fish-fighting performance in the world, with an ergonomically designed, contoured, one-piece machined frame, and unbelievable cranking power and strength. Shift: Penn’s Quick Shift engages automatically with a deliberate bump of the shift button (low-speed) or spin of the shift knob (high-speed). This is the easiest, and most angler-friendly two-speed feature on the market, and can be perfomed without letting go of the handle. .

Two-Speed Reel - 900/30lb Yds/Test, 3.8:1/1.8:1 Gear Ratio, 63oz 30VSW from PENN FISHING TACKLE
The International® V reels offer the most advanced and reliable fish-fighting performance in the world, with an ergonomically designed, contoured, one-piece machined frame, and unbelievable cranking power and strength. Shift: Penn’s Quick Shift engages automatically with a deliberate bump of the shift button (low-speed) or spin of the shift knob (high-speed). This is the easiest, and most angler-friendly two-speed feature on the market, and can be perfomed without letting go of the handle. .

Slammer Live Liner Spinning Reel, 760L from PENN FISHING TACKLE
Trophy-hunting? Use a Slammer reelFor the serious angler targeting trophy fish. Their over-sized, sealed drag located under the spool ensures consistent and smooth performance. These Live Liner models have all the Slammer features plus the benefit of an automatic Live Liner drag. They're the perfect reels for anglers who prefer the ease of a spinning reel, but the practicality of a conventional reel. Live Liner drag is adjustable. Fish various sized baits.