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West Marine Press Release

WEST MARINE FEATURES KANNAD SAFELINK R10 SRS (SURVIVOR RECOVERY SYSTEM) – Personal AIS Device Designed to Assist in Man Overboard Recovery

MEDIA CONTACTS:

Laurie Fried
831.761.6944
laurief@westmarine.com

WATSONVILLE, CA (February 08, 2012)

West Marine, the country's largest retailer of boating supplies and accessories, will feature the Kannad SafeLink R10 SRS (Survivor Recovery System), at the Miami International Boat Show. Kannad SafeLink R10 SRS is the first personal AIS (Automatic Identification System) device designed to be fitted to a lifejacket and assist in man overboard recovery. While not currently FCC type approved, the SafeLink will be offered by West Marine after FCC approval is received.

“One of the greatest fears of cruising and racing sailors is being lost overboard. Until now, overboard alarms suffered from a lack of range, or the inability to find a drifting victim, or required highly specialized equipment on the vessel,” said Chuck Hawley, V.P. Product Information for West Marine. “The Kannad beacon broadcasts an AIS message with the victim’s exact GPS coordinates so that any vessel in the area is alerted to the emergency, then rebroadcasts the updated position over time. It can transmit at one watt on both AIS frequencies for up to 24 hours.”

Customers can visit West Marine’s booth at the Miami International Boat Show or online via westmarine.com to learn more about the Kannad SafeLink R10 SRS or any of West Marine’s 75,000 other product offerings.

ABOUT WEST MARINE

West Marine, the largest specialty retailer of boating supplies and accessories, has more than 310 company-owned stores located in 38 states, Puerto Rico and Canada and three franchised stores located in Turkey. Our call center and Internet channels offer Customers over 75,000 products plus the convenience of exchanging catalog and Internet purchases at our Store locations. Our Port Supply division is one of the largest wholesale distributors of marine equipment serving boat manufacturers, marine services, commercial vessel operators and government agencies. For more information on West Marine's products and store locations, or to start shopping, visit westmarine.com or call 1-800-BOATING (1-800-262-8464).