West Marine Press Releases
|WEST MARINE ANNOUNCES WINNERS OF ANNUAL
VIV (VERY IMPORTANT VENDOR) AWARDS 2010
WATSONVILLE, Calif. (August 19th, 2010) –
West Marine, the largest specialty retailer of boating equipment, supplies and accessories, announced the winners of its annual VIV (Very Important Vendor) Awards at the Company’s Watsonville Support Center.
West Marine’s Annual VIV Awards 2010 celebrates vendors who continually seek to satisfy their customers needs and are innovative in their approach. West Marine considered several factors when choosing the companies they wanted to single out, including consistent excellence in product quality, sales growth, and the helpfulness of their sales support staff. West Marine’s commitment to these top vendors is reflected in their more than 330 retail stores, Port Supply wholesale division, www.westmarine.com and other business channels.
“West Marine is proud to announce that Igloo has been selected as the Vendor of the Year at West Marine’s VIV Awards for 2010,” said Ron Japinga, EVP Merchandising for West Marine. “Igloo and all of the recipients of this year’s awards have demonstrated a commitment to high quality products, innovation and excellent customer service.”
Winners of West Marine VIV Awards for 2010:
- Vendor of the Year: Igloo
- Best Sales Growth: Star brite
- Best Vendor Representative: Mike Luther
- Best New Product: Garmin 740
- Best Supply Chain Partner: New England Ropes
- Best Store Sales Support: Taylor Made Products
- Best Direct Sales Support: Henri Lloyd
- Best Port Supply Sales Support: Kopcoat
- Best Visual Merchandising Support: Columbia
- Best Green Product: Star brite for Pure Oceans Head Chemicals
ABOUT WEST MARINE
West Marine, the largest specialty retailer of boating supplies and accessories, has over 330 company-operated stores located in 38 states, Puerto Rico, Canada and two franchised stores located in Turkey. Our call center and Internet channels offer customers approximately 50,000 products and the convenience of exchanging catalog and Internet purchases at our store locations. Our Port Supply division is one of the largest wholesale distributors of marine equipment serving boat manufacturers, marine services, commercial vessel operators and government agencies. For more information on West Marine's products and store locations, or to start shopping, visit www.westmarine.com or call 1-800-BOATING (1-800-262-8464).