Mark/Elite-4 Series 1" Ball Mount Quick Release Bracket

Selecting a Sonar Transducer

With a focus on transducer mounting styles and available technologies, this article will help you select the right transducer for your boat.

Understanding 3D Sonar

Great for collision avoidance and for catching more fish, 3D scanning sonar delivers incredibly detailed images.

Overview of Marine Electronics for New Boaters

This article will help familiarize you with the most popular marine electronics offered by West Marine.

Amazing New Displays

IPS displays are the next wave of technology—and the major electronics players are all in the game.

Fishfinder Technology Explained

Here is an overview of fishfinder features to help you make the right choice.

Do-it-Yourself: Installing a Fishfinder on a Kayak

Check out this clean and simple way to install a fishfinder/chartplotter on a kayak.

Make Your Own Sonar Maps

Making your own custom maps is easy and with a compatible chartplotter, creating your own maps is free.

Do-It-Yourself: Installing a Thru-Hull Transducer

This article takes you through the steps to install a thru-hull transducer and offers some pointers along the way.

What’s CHIRP Sonar?

CHIRP technology provides unprecedented resolution and target definition. Learn how CHIRP just might help you catch more fish.