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12 Reasons Why Fishermen Buy Lowrance

Lowrance has been a leader in marine electronics since inventing the first consumer sonar device in 1957 — The Fish-Lo-K-Tor, also known as the "Little Green Box". In the years since, Lowrance has never wavered from its purpose to push the envelope of innovation performance to help anglers find and catch more fish.
1. Proven Performance
2. CHIRP Sonar Advantage
3. StructureScan® HD Imaging
4. TrackBack™ View
5. Highly Accurate GPS with Advanced
Waypoint Management
6. Hands-Free Operation
7. Choice Of Cartography
8. Brighter SolarMax Displays
9. Chart Sharing
10. Make Your Own HD Maps
11. More Performance Upgrade Choices
12. Confidence & Security