West Marine to Host First-Ever Marine Electronics Expo

Event taking place in eight stores representing four key markets across the country

Watsonville, CA, February 26, 2016 –Customers looking for the latest and greatest in today’s marine electronics should stop by West Marine Apr. 8-9 in select markets across the country to peruse the newest offerings from Garmin, Raymarine, Lowrance, Simrad, Shakespeare, ICOM, Fusion, Uniden and more.

Representatives from all these manufacturers will be on hand in eight West Marine stores representing four popular boating markets — New England, Florida’s East Coast, Florida’s West Coast and Southern California — introducing their new products for 2016 and presenting a full slate of informative seminars to help customers explore and understand the latest marine electronics technology.

Vendors will be on hand at each of the eight locations answering customers’ questions, demonstrating products and inviting “pros” to talk about their experiences using the new technology and signing autographs. Customers will enjoy discounts on hot, new products, many of which are making their West Marine debut at the Marine Electronics Expo.

West Marine store locations participating in the Marine Electronics Expo include:

  • Old Saybrook, Connecticut
  • West Islip, New York
  • Fort Lauderdale, Florida
  • North Palm Beach, Florida
  • Fort Myers, Florida
  • St. Petersburg, Florida
  • Newport Beach, California
  • San Diego, California

“West Marine is the leading retailer of marine electronics, and we want to create an opportunity for our customers to come into our stores and enjoy a hands-on learning experience with some of our premiere electronics vendors,” says Deb Radcliff, West Marine Senior Vice President, Marketing. “We expect this event to become a fixture on our annual calendar, allowing us to bring the newest and coolest marine electronics to customers, as well as providing expert advice on how to make the most of today’s cutting-edge marine electronics technology.”

To support the event, West Marine will have a dedicated Marine Electronics Expo landing page on westmarine.com, featuring loads of brand-new West Advisor articles and video content. Here, customers can explore the great new products being offered in 2016 and get all the information they need to make informed decisions and maximize the utility and enjoyment of West Marine’s marine electronics products.

“We’re excited for the opportunity to connect with West Marine customers and Associates,” says Larry Rencken, Raymarine Vice President of Sales. “As we continue to innovate with new products like our Dragonfly line of fishfinders and combo chartplotters and Quantum CHIRP radar, West Marine’s Marine Electronics Expo will be a great venue to educate consumers on our latest technology.”

“Innovation is at the heart of Navico’s business model, coupled with our unprecedented ease of use, and participating in West Marine’s Marine Electronics Expo gives us an excellent opportunity to showcase our latest and greatest products in several of our key markets across the country,” echoes Steve Hamber, Navico sales.

To learn more about West Marine’s electronics products and vendors, visit westmarine.com/marine-electronics.

About West Marine
Each person has a unique connection to the water. At West Marine (westmarine.com,NASDAQ: WMAR), our knowledge, enthusiasm and products prepare waterlife adventurers tofoster that connection and explore their passions. With more than 260 stores located in 38states and Puerto Rico and an eCommerce website reaching domestic, international andprofessional customers, West Marine is recognized as a leading Waterlife Outfitter for cruisers,sailors, anglers and paddlesports enthusiasts. Since first opening our doors in 1968, WestMarine associates continue to share the same love for the water as our customers and providehelpful advice on the gear and gadgets they need to be safe and have fun.

Media Contact

Margo Donohue | press@westmarine.com | 917.679.6945